The Best SEO Tools of 2018
If you are in business and your website drives traffic to your online store or a list of your services, chances are at some point you will need help with SEO on your website to gain the intended traffic quantity you desire. SEO is vital for the success of your website as a sales channel. There really is no other purpose for a website in business but to make money, so like every other element of business, you need to spend money to make money. Spending money on SEO is important if you want your website to pay for itself.
What is SEO?
SEO is search engine optimisation. It’s a marketing related process that focuses attention on your website in the right ways to get better visibility in search engines. To put it plainly, SEO organically makes it easier for people to find you on google (so you don’t have to pay for advertising).
Why Do You Need SEO Tools?
Using SEO tools can improve your chances of a high search engine ranking than the simple copy on your website (where most of the SEO is based). With the right tools, your website could be ranking very highly on search engines in a very short amount of time, driving specific targeted traffic to your doorstep (or website). These tools improve your presence and continue to build it over time. So, what are the best ones to use? How many are there? Well, there are hundreds of thousands of different tools, but here are some of the best.
The Best SEO Tools Available.
SEMRush is a tool that that finds profitable keywords. Many bloggers use it to optimise their websites, create content that their audience is looking for and offer a better user experience.
Ahrefs is a popular toolset for SEO analysis and backlinks.
SE Ranking is a completely automated collective Google rankings checker with 100% accuracy in its results.
Moz Pro is an all-in-one suite of SEO tools. It links together keyword research metrics by collecting data across four search engines to deliver insights and SEO analytics.
Screaming Frog SEO Spider
The SEO Spider is a website crawler which fetches key website elements to analyse SEO.
Wordtracker is a keyword researching tool that allows you to save keyword lists, filter and find the keywords you need for every page in one tool.
Instant Website Reviewer and SEO Checker that analyses and optimises unlimited websites.
Google Search Console
This free service offered by Google helps you to monitor and maintain your website presence in Google Search results.
Google Keyword Planner
Google AdWords Keyword Planner is a keyword research tool that helps you find the right keywords to use for ads.
A great tool for small businesses, it includes a Free SEO Report and a tool that guides you in optimizing your site for better search engine rankings.
Using these tools is a great way to help turn your website into a sales driving machine. If you need help with SEO based content to make an even bigger impression on Google, contact us below.