ANGEL BLUE MARKETING
  • Home
  • SERVICES
    • Website Content Writing
    • Blog Content Writing
    • AI Copy Editing
    • Product Descriptions Content Writing
    • eBooks and Newsletters
    • Email Automations
    • Editing Services
    • Spiritual Marketing
    • Design Services
    • Social Media Marketing
    • Content Management Services
  • About
    • Resources
  • Get In Touch
  • Blog
    • Why Angel Blue Marketing Prefers Human Writing Over AI
    • Frequently Asked Questions About Writing Content With AI
    • Is AI Content Okay for Business?
    • The Myth of Accurate AI Content Detectors
    • WHY YOU SHOULDN'T RELY SOLELY ON AI FOR GREAT CONTENT
    • 10 Great Tools for AI Content Generation
    • ChatGPT vs Jasper - Which Is Best
    • WHY HUMAN AI EDITING IS ESSENTIAL FOR AI PRODUCED CONTENT
    • Why You Need High Quality Product Descriptions
    • Establishing Authority Through Blogging: How Writing Expert Content Sets You Apart
    • 9 COMMON QUESTIONS ABOUT ARTIFICIAL INTELLIGENCE
    • Measuring Social Media Success: Key Metrics for Business Owners
    • Elevate Your Message: The Magic of Editing and Proofreading in Creating Impactful Content
    • Signs You Need To Hire a Professional Editor
    • The Power of Social Media Marketing: How to Boost Your Business Online
    • Everything You Need To Know About AI
    • Best Practices for Social Media Marketing
    • Mastering the Art of SEO Blogging: How to Boost Your Blog's Ranking and Traffic for Financial Success
    • Why Customer Success Should Be A Top Priority
    • BUILDING A LOYAL CUSTOMER BASE AS AN E-COMMERCE NEWBIE
    • How to Write Great Website Copy
    • Why Quality Copywriting is Essential in 2023
    • Factors That Make a Brand Marketable to Customers
    • How to Enhance Your Content Creation Process in 2023
    • Signs You Need To Hire a Professional Editor
    • Harnessing the Power of Newsletters to Grow Your Customer Base
    • Email Automation: Its Benefits and Limitations
    • 5 Essential Tips to Make Product Descriptions that Drive Sales
    • Why Should Your Small Business Use Digital Business Cards
    • Good Content vs Great Content
    • Important Social Media Trends You Need To Know
    • HOW TO CREATE A CONTENT STRATEGY FOR 2023
    • Top 5 Tips To Improve Your Website Content
    • Top 5 Content Writing Tips For 2022
    • Actionable Content Marketing Tips For 2022
    • How SEO And Content Marketing Can Collaborate To Help You Thrive On The Web
    • Why Should Your Small Business Use Digital Business Cards
    • Innovative New Ways to Process Payments for Small Businesses
    • The Four Phases Of A Successful Content Marketing Funnel
    • Covid & Kids: It's NOT "Just A Cold"
    • How To Build Your Social Media Strategy in 2022
    • Finding And Recruiting Marketing Professionals
    • 5 Useful Ways Graphic Design Benefit Your Business
    • How Can Your Business Benefit from E-books
    • 5 AWESOME FREE APPS TO IMPROVE ONLINE BUSINESS EXPOSURE
    • Your New Business Branding Checklist for 2021
    • 14 Marketing Tips That Work Part 3
    • 14 Marketing Tips That Work Part 2
    • 14 Marketing Tips That Work Part 1
    • How To Create Marketing That Actually Sells
    • Is Social Media As Good As It’s Made Out To Be
    • 5 Ways Words Can Sell For You
    • 8 Tips For Building Your Brand Through Web Design
    • How a Better Brand Identity Changes Your Business
    • Best SEO Tools 2018
    • Reconsider Your Website Home Page
    • Foolproof SEO
    • How Can Your Business Benefit From Hiring Remote Workers?
    • 5 Qualities Of Amazing Advertising Material
    • The Importance of Building a Brand
    • Why is content management so important for big business?
    • 5 Things that make a great website
    • How to find a quality web designer
    • Why Create a Business Blog?
    • Social Media Hacks for Small Business
    • Why Grammar Matters in Business
    • Why Do I Need A Good Copywriter
    • HOW SEO BLOGGING WORKS
    • 5 Reasons You Need to Share This Article
    • 5 best SEO blogs
    • Blogging for your business
    • How your web content builds your business
    • What is SEO Content, and how does it benefit my business?
    • Why use Google for research?
    • Using Social Media for your Business
    • Where to find your next blog topic online
    • Why Have Photos On Your Blog
    • Why You Should Use Hashtags
    • Why Get A Professional Writer For Your Website
    • Importance of keywords in web copy
    • Myths about copywriting
    • Quick Tips About Copywriting
    • Why get a copywriter
    • Tips for Marketing Online
    • Cheap vs Quality Copywriting
    • conversational copywriting
    • Top Tips For Success
    • Social Media Marketing, Facebook
    • Why We Love Instagram
    • YouTube for Business
    • Why Choose a Professional Copywriter
    • Benefits of professional editing services
    • What not to do when blogging
    • Twitter for Business
    • What You Must Do When Blogging
    • Where to market your business online
    • What is Copywriting
    • Tips for great web copy
    • How to write a great product review
    • What you must do when blogging
    • Where to find FREE photos for your blog
    • What are the best blog ideas if you can’t think of any
    • What is a freelance copywriter/ Definition of a freelance copywriter
    • What are product reviews
    • What are press releases
    • What are advertorials
    • What are blogs
    • What is an eBook
    • What is a novel
    • What is travel writing
    • What is technical writing
    • How to keep your copy simple
    • How often should you blog
    • How often should you post to social media
    • How to write a great product review
    • How to write a great introduction for your blog
    • How to write a great headline/heading
    • How to find a great freelance writer
    • How to write a great eBook
    • How to get freelance jobs
    • How many people should you follow in Instagram
    • How to get followers on Instagram
    • How to get likes on Facebook
    • How to get followers on Twitter
    • The importance of research in blog writing
    • The importance of a great headline
    • The importance of research in travel writing
    • The importance of hashtags
    • The importance of SEO
    • Difference between serious tone and friendly tone
    • Difference between website copy and social media
    • Difference between Facebook posts vs Twitter posts
    • Difference between product reviews and product descriptions
    • Difference between blogs and articles
    • Difference between fact and fiction
    • Difference between fact and fiction writing
    • 3 tips for great blogs
    • 3 tips for eBook writing
    • 3 tips for Facebook posts
    • 3 tips for Twitter posts
    • 3 tips for Instagram
    • 3 tips for Pinterest
    • 3 tips for YouTube
Picture

Why Grammar Matters in Business
​
By Shane Downey
www.angelbluemarketing.com

 
If you’re one of those people who can’t stand when someone messes up to or two or too, or your, you’re and yore or then your just like every single professional copywriter on the planet. ;) [*you’re]

As a copywriter, I see so many mistakes with grammar and spelling in business related articles, social media posts and it drives me mental. Surely you could have spent a few dollars to get someone to write that for you, or find that spelling and grammar check function on your outdated version of Microsoft Word 97. (Honestly, you’ve had 20 years to find it…start LOOKING!)

Sure, the English language is a hard one to grasp, but this leads me to the most important thing about business that you should understand as a business owner. First impressions are EVERYTHING!!!!!!

When a potential customer or client sees your presence in print, or online, if the spelling and grammar are inadequate, it could make you lose business. Everything you put into the public is a reflection of your business, and that absolutely includes grammar.

The biggest problem here, is that you tried to portray an image of your business to get more business, but in messing up the grammar, you are spending more than you are making.

How can you prevent this from happening again?
Hire a copywriter to write your copy. Simple, right? If you’re a builder, you would hire a plumber to paint the building when it’s done, you would get a painter, most likely an experienced one to so the job, because it’s a reflection on your business. So why would you hire a builder (you) to write your marketing material copy?  

Irrespective of the business you run, you still probably rely on the written word to get your message across. Your written documents include marketing materials, customer inquiry responses, company emails, reports and more, so you need to ensure that your written material is grammatically correct.

Customers will trust a company that communicates clearly and correctly. The use of proper grammar will help maintain your credibility and reputation.

Incorrect spelling or punctuation errors can create confusion. Spelling and grammatical errors may also change the meaning of your message, which can result in misinformation.

Portland-based company Oakhurst Dairy had to pay their milk truck drivers a substantial amount of money (upwards of $10 million dollars) because of a missing comma in a legal clause. The case hinged on the missing comma after "packing for shipment" in the following clause of Maine state law, which lists exemptions from overtime:
The canning, processing, preserving, freezing, drying, marketing, storing, packing for shipment or distribution of:
  1. Agricultural produce
  2. Meat and fish products; and
  3. Perishable foods
The missing comma, in this case, would have separated "packing for shipment" and "distribution" into distinct activities, both exempt from overtime.
Without the comma, the drivers argued, the law referred only to the act of packing, for the purpose of either shipping or distributing.

As you can see from this article (sourced from http://www.abc.net.au ), grammatically incorrect documents can bear misinformation, leaving your business open to costly legal action, on the basis that the information provided was false or misleading – maybe simply because of a typo.

Don’t take the risk, hire a professional.

Angel Blue Marketing can create copy for your business from as little as $25AUD. Contact us today for more information.

If you think after reading this that your business can benefit from some marketing help, contact us to discuss the options for building your empire. If you want to know more about how copywriters can increase your business, call Angel Blue Marketing today on 0431 475510. 
 
 



Angel Blue Marketing offers copywriting services Australia and worldwide. Specialising in website content writing and blog writing, as well as sales and marketing copywriting; editing; creative design.
Picture
Website by Angel Blue Marketing, 2020
ABN 85 611 330 399
    
  • Home
  • SERVICES
    • Website Content Writing
    • Blog Content Writing
    • AI Copy Editing
    • Product Descriptions Content Writing
    • eBooks and Newsletters
    • Email Automations
    • Editing Services
    • Spiritual Marketing
    • Design Services
    • Social Media Marketing
    • Content Management Services
  • About
    • Resources
  • Get In Touch
  • Blog
    • Why Angel Blue Marketing Prefers Human Writing Over AI
    • Frequently Asked Questions About Writing Content With AI
    • Is AI Content Okay for Business?
    • The Myth of Accurate AI Content Detectors
    • WHY YOU SHOULDN'T RELY SOLELY ON AI FOR GREAT CONTENT
    • 10 Great Tools for AI Content Generation
    • ChatGPT vs Jasper - Which Is Best
    • WHY HUMAN AI EDITING IS ESSENTIAL FOR AI PRODUCED CONTENT
    • Why You Need High Quality Product Descriptions
    • Establishing Authority Through Blogging: How Writing Expert Content Sets You Apart
    • 9 COMMON QUESTIONS ABOUT ARTIFICIAL INTELLIGENCE
    • Measuring Social Media Success: Key Metrics for Business Owners
    • Elevate Your Message: The Magic of Editing and Proofreading in Creating Impactful Content
    • Signs You Need To Hire a Professional Editor
    • The Power of Social Media Marketing: How to Boost Your Business Online
    • Everything You Need To Know About AI
    • Best Practices for Social Media Marketing
    • Mastering the Art of SEO Blogging: How to Boost Your Blog's Ranking and Traffic for Financial Success
    • Why Customer Success Should Be A Top Priority
    • BUILDING A LOYAL CUSTOMER BASE AS AN E-COMMERCE NEWBIE
    • How to Write Great Website Copy
    • Why Quality Copywriting is Essential in 2023
    • Factors That Make a Brand Marketable to Customers
    • How to Enhance Your Content Creation Process in 2023
    • Signs You Need To Hire a Professional Editor
    • Harnessing the Power of Newsletters to Grow Your Customer Base
    • Email Automation: Its Benefits and Limitations
    • 5 Essential Tips to Make Product Descriptions that Drive Sales
    • Why Should Your Small Business Use Digital Business Cards
    • Good Content vs Great Content
    • Important Social Media Trends You Need To Know
    • HOW TO CREATE A CONTENT STRATEGY FOR 2023
    • Top 5 Tips To Improve Your Website Content
    • Top 5 Content Writing Tips For 2022
    • Actionable Content Marketing Tips For 2022
    • How SEO And Content Marketing Can Collaborate To Help You Thrive On The Web
    • Why Should Your Small Business Use Digital Business Cards
    • Innovative New Ways to Process Payments for Small Businesses
    • The Four Phases Of A Successful Content Marketing Funnel
    • Covid & Kids: It's NOT "Just A Cold"
    • How To Build Your Social Media Strategy in 2022
    • Finding And Recruiting Marketing Professionals
    • 5 Useful Ways Graphic Design Benefit Your Business
    • How Can Your Business Benefit from E-books
    • 5 AWESOME FREE APPS TO IMPROVE ONLINE BUSINESS EXPOSURE
    • Your New Business Branding Checklist for 2021
    • 14 Marketing Tips That Work Part 3
    • 14 Marketing Tips That Work Part 2
    • 14 Marketing Tips That Work Part 1
    • How To Create Marketing That Actually Sells
    • Is Social Media As Good As It’s Made Out To Be
    • 5 Ways Words Can Sell For You
    • 8 Tips For Building Your Brand Through Web Design
    • How a Better Brand Identity Changes Your Business
    • Best SEO Tools 2018
    • Reconsider Your Website Home Page
    • Foolproof SEO
    • How Can Your Business Benefit From Hiring Remote Workers?
    • 5 Qualities Of Amazing Advertising Material
    • The Importance of Building a Brand
    • Why is content management so important for big business?
    • 5 Things that make a great website
    • How to find a quality web designer
    • Why Create a Business Blog?
    • Social Media Hacks for Small Business
    • Why Grammar Matters in Business
    • Why Do I Need A Good Copywriter
    • HOW SEO BLOGGING WORKS
    • 5 Reasons You Need to Share This Article
    • 5 best SEO blogs
    • Blogging for your business
    • How your web content builds your business
    • What is SEO Content, and how does it benefit my business?
    • Why use Google for research?
    • Using Social Media for your Business
    • Where to find your next blog topic online
    • Why Have Photos On Your Blog
    • Why You Should Use Hashtags
    • Why Get A Professional Writer For Your Website
    • Importance of keywords in web copy
    • Myths about copywriting
    • Quick Tips About Copywriting
    • Why get a copywriter
    • Tips for Marketing Online
    • Cheap vs Quality Copywriting
    • conversational copywriting
    • Top Tips For Success
    • Social Media Marketing, Facebook
    • Why We Love Instagram
    • YouTube for Business
    • Why Choose a Professional Copywriter
    • Benefits of professional editing services
    • What not to do when blogging
    • Twitter for Business
    • What You Must Do When Blogging
    • Where to market your business online
    • What is Copywriting
    • Tips for great web copy
    • How to write a great product review
    • What you must do when blogging
    • Where to find FREE photos for your blog
    • What are the best blog ideas if you can’t think of any
    • What is a freelance copywriter/ Definition of a freelance copywriter
    • What are product reviews
    • What are press releases
    • What are advertorials
    • What are blogs
    • What is an eBook
    • What is a novel
    • What is travel writing
    • What is technical writing
    • How to keep your copy simple
    • How often should you blog
    • How often should you post to social media
    • How to write a great product review
    • How to write a great introduction for your blog
    • How to write a great headline/heading
    • How to find a great freelance writer
    • How to write a great eBook
    • How to get freelance jobs
    • How many people should you follow in Instagram
    • How to get followers on Instagram
    • How to get likes on Facebook
    • How to get followers on Twitter
    • The importance of research in blog writing
    • The importance of a great headline
    • The importance of research in travel writing
    • The importance of hashtags
    • The importance of SEO
    • Difference between serious tone and friendly tone
    • Difference between website copy and social media
    • Difference between Facebook posts vs Twitter posts
    • Difference between product reviews and product descriptions
    • Difference between blogs and articles
    • Difference between fact and fiction
    • Difference between fact and fiction writing
    • 3 tips for great blogs
    • 3 tips for eBook writing
    • 3 tips for Facebook posts
    • 3 tips for Twitter posts
    • 3 tips for Instagram
    • 3 tips for Pinterest
    • 3 tips for YouTube